Michael Obembe wrote his first book at 19. He finished it. He published it. And then — nothing. There was no real way to get it in front of readers, no path from “published” to anyone actually finding it. Writing had turned out to be the part he could do alone. Everything after it wasn't.
In 2023 he tried again. A second book, pushed out through Amazon KDP. This time he did what everyone tells you to do: he hired marketing help. Paid for the courses, the consultants, the “gurus” who promised reach. None of it moved the needle the way it was supposed to. He'd solved the writing problem twice now, and gotten stuck after it twice.
That's the actual reason Buuk exists.
Not a market opportunity someone spotted from the outside — a wall Michael hit personally, twice, and decided nobody should have to hit a third time. He built Buuk with his team to be the one-stop shop that should have existed both times: write the book, publish it where readers actually are, build a real online presence around your ideas, and turn that into income — without needing to hire five different people who don't talk to each other and don't share your stake in whether it works.
“I spent more on marketing consultants for my second book than the book itself made back. That shouldn't be the only way an author gets read. Buuk is what I wish existed both times I needed it.”
Michael Obembe
Founder & CEO, Buuk
Helping 10M Authors Write Their Story.
First, we want to help 10 million people find their voice and finally get their ideas written down. Everything else we build comes after that.
Our Mission
To remove every reason a good book never reaches its reader — the blank page, the missing budget, the fragmented tools, the gatekeepers — and replace it with one place that writes, publishes, markets, and sells. So the only thing standing between an idea and a finished, discovered book is deciding to start.
Our Values
Ownership
Your book, your voice, your revenue. We don't take a cut of your rights to let you publish.
Trust
We build what we'd want to be true if it were our own book — no empty promises, no fake urgency.
Access
A good idea shouldn't need a publisher's permission or a marketing budget to reach readers.
Persistence
Michael hit the same wall twice before building Buuk. We don't quit on authors who hit it too.
What We're Building Toward
Write it
Get your idea into a finished, real book — without needing to have done this before.
Reach the world
Publish where readers actually are, and build an online presence around what you know.
Make money
Turn a finished book, and the authority it gives you, into real income — on your terms.